I just read a post at one of my favorite business blogs Biznik, Five Mistakes Preventing You From Standing Out at Networking Events. Good stuff, but I'm a glass half full kinda guy, so I'm turning this around and calling it Five Steps for Success at a Live Networking Event.
Do you wonder how to get great results from all your business networking events? I'm talking about live events where you interface with active carbon life forms, not just bits and bytes; where you actually have live, face-to-face, honest to goodness conversations. I've gone to these kinds of events for years, and find them to be a great way to build a local sphere of influence.
Like so many other small business people, I use a variety of methods to market my business and build my network, most of them virtual, many of them social.
One particular method I enjoy is meet and greet networking events like The Success Group Business Network here in Columbus, Ohio. Jayson Waits has done a fantastic job of building a group of over 1,500, with regular attendance at his free events approaching 200. The Success Group always has captivating presenters, usually with a small business angle to their presentation. The October presenter was Mark Ballard, co-founder of Sugardaddy's Sumptuous Sweeties, who shared his startup story and business philosophy.
These events are always an opportunity to meet potential new clients, develop referral sources, or make new friends. Done right, you can make the most of your time and money when visiting such an event.
1. Tune Your Radio to 'Wii-FM'
I learned about this "radio station" from a motivational book a few years ago. "What's in it for me?" from the prospect's perspective, is the number one question you need to ask when doing any marketing. Here's how this works: you're at a chamber of commerce after hours, and you approach an enticing prospect, and start blabbering about all the great services and talking their ear off with your elevator pitch, blah, blah, blah.
WHO CARES?
The other guy certainly doesn't care about you. I don't mean that in a callous way, but let's be realistic. The other guy is there for the same reason as you: to pick up new clients. He only wants to find out about you to 'pre-qualify' you for his life insurance pitch.
Let me ask you, at any given time, who is the most important person in the world? Of course, we all think WE are. The way to a prospect's heart (and business) is to make them feel like they are the most important person in the world at that moment. By tuning into what the client wants, you can help them feel that way.
2. God Gave You Two Ears and One Mouth. Use Them Proportionately
I've encountered this cliché many times in various sales programs. It probably originated with master sales trainer Tom Hopkins. Usually, chichés have some basis of truth to them, or they wouldn't be so darn common.
Of course it's true. Your mother said it over and over. Shut up, and listen.
I remember a story about a successful life insurance salesman from many years ago. This fellow would only make one appointment per day, to meet a potential customer for breakfast.
He would order a huge stack of pancakes, make small talk until the food was delivered by the waitress, then load them up with butter and syrup. He would then proceed to cut them up, all the while the prospect would watch in quiet fascination at the little ritual that was taking place before him.
Before he took his first bite, he would ask the prospect, "tell me about yourself," then cram a large bite into his mouth and begin to silently chew. People hate uncomfortable silence, and they usually love to talk about themselves, so they would proceed to reveal every intimate detail of their life. To a life insurance salesman. By the time he was done with his stack of pancakes, the prospect would feel like his best friend. Plus, the salesman had plenty of ammunition and questions he could pose to the prospect and make the insurance sale. While he was eating and the prospect was talking, he was absorbing it all, then would formulate the perfect life insurance policy for the prospect.
Get people talking about themselves, then shut up and listen. Really listen. Don't think about your next question or response, just shut up and listen. People will think you're a brilliant conversationalist.
3. Work the Room Like a Dog
I went to a sales seminar many years ago, held in the large ballroom of a five star hotel. When the star presenter appeared, she walked in with her two dogs (I seem to remember they were yellow labs) and unleashed them upon the crowd.
Of course, if you're a dog lover like me, you probably know what happened. Dogs (especially labrador retrievers) are social creatures.
They love other creatures.
They love to meet people.
They love to sniff people.
They love to lick people.
These two dogs were masters at working the crowd, moving enthusiastically from table to table, with their tails always wagging, approaching each new person they met like they were their favorite person in the world. They didn't want anything from anybody, they just wanted to meet as many people as they could. (Okay, they did respond to the head pats and ear scratches, but who wouldn't?)
There's a lesson in this, folks. In case it was too subtle for you, here it is again: Meet as many people as you possibly can, greet them like an old friend, and make them feel like they are your favorite person in the whole wide world.
4. Meet & Greet 101
Okay, you've approached a prospect, you've exchanged pleasantries, and you're ready to lower the boom by shoving your business card into her hand and launching into your elevator speech you've been practicing in front of the mirror for a week.
Freeze.
Put the card back into your pocket, and roll your tongue back in. Put that elevator pitch on ice for just a little longer.
Chances are, you're both wearing name tags. If not, the event organizer didn't do his job. Be sure to put your first name in large letters on the tag, then add your company or business name in smaller print below it. Introduce yourself, "Hi, Sherm. Sherm Stevens. Nice to meet you, Nicole. You're from Allied Insurance?" After that, see #2 above.
After Nicole is finished making her elevator pitch, build on the conversation for awhile. Try to find common ground. In Columbus, everyone is a Buckeyes fan, so that's usually a great conversation starter. You'll be able to tell by whether or not they're wearing Ohio State clothes. Scarlet and Grey are so common here.
So chances are you could talk about a sports team, especially if they've been making headlines (Penn State fans, please disregard this. I would avoid that subject at all cost. Seriously). Build rapport by asking questions. Try to be more original than "how about them Buckeyes?" Questions are a great way to get someone tuned into Wii-FM and talking about themselves.
Once you've established rapport, ask them for their business card. Say something like, "I know a lot of people in XYZ industry, maybe I could shoot some referrals your way?" Of course, don't say that unless you mean it. Be genuinely interested in helping them. Usually, they will gladly hand over their card, only then do you respond with yours.
And take a tip from the Japanese business community. Exchanging business cards is a ritual (we have a large community of Japanese business visitors in Columbus, with the Honda plant in nearby Marysville). They make a big deal over a card. They don't just jam it into their pocket right away. They pore over every letter, every square millimeter of the card, then make a comment on it ("great logo" or "very nice print job on the cards. Who did them for you?"), praise it. Then, and only then, should you stash the card away. (TIP: put the cards in a safe place so you can easily retrieve them for step #5).
Also, try to take a mental picture of what the person looks like, and associate it with their name by frequently using their name during the conversation. Great way to remember people.
5. Mind Your Manners
As soon as possible after the event is over, go directly to your work place and hand write and address a thank you card to each person you met at the event. Make it simple.
"Mike, thanks for taking the time to chat with me at the chamber after hours last night. Really enjoyed speaking with you. Cordially, Sherm"
Don't destroy the moment by including anything about business. Make this just about thanking them. Period.
Include a single business card, seal it and mail it so they get it as quickly as possible.
I usually buy the inexpensive packs of Hallmark Thank You notes from a local stationery store. I run though quite a bit of these, and they're available just about anywhere (Wal-Mart, Kmart, Kroger, Staples, OfficeMax, etc.). They very inexpensive, but the results are priceless.
Really, in this digital age, who sends written notes by mail any more? NOBODY. You want to be remembered? Do this religiously for everyone you meet, whether in a business or social setting. Trust me, you'll be remembered.
About a week after I attended one of the Success Group events mentioned above, I was in line at Wal-Mart and someone yelled out my name. "Sherm! Hey how you doin'?" About four aisles away, I see a gentleman I had met at the last event. He knew me by sight, remembered my name, and remembered that little act of social graciousness I had committed. I haven't gotten any business directly from him, but he's out there actively proselytizing my name and reputation, without ever having done any business with me.
I've planted the seed, now it's time to let it grow.
The key step in this whole process is #5. It's only effective as a network builder if you've made personal contact and had a conversation with someone. If nothing else, it's a great ego boost to have someone remember your name.
As a aside, you can do the thank you note for everyone you meet in business, as long as you take the time to get their contact information.
Use these Five Tips consistently at future live networking events and you'll find your sphere of influence growing by leaps and bounds.
When you purchase a copy of the new book The New Relationship Marketing by Facebook guru Mari Smith, you may enroll for a 4-part webinar series with her. (*OK, so the first webinar already passed, but it's still worthwhile. Mari is THE go-to gal when it comes to Facebook & social media marketing).
Here’s how it works:
STEP 1: Purchase a copy of The New Relationship Marketing from any store or any online source. (Hint: use this affiliate link: The New Relationship Marketing -- if you like this blog) Hard copy, Kindle, or Nook versions all count for your free webinar ticket! Most popular sources for the book are Amazon.com and BN.com.
STEP 2: Once you’ve ordered your book, just visit this page to fill out your name and email address and your seat will be saved for the FREE four-part online workshop series.
That’s it! No need to fax, scan, upload, email, or snail mail your proof of purchase. This is the honor system. I trust that you’ll get a copy of the book and I look forward to meeting you on the webinars!
Webinar Series Details:
How To Build A Large, Loyal, and Profitable Network Using The Social Web
In her new book, social marketing thought leader Mari Smith outlines a proven nine-step program for building a sizable, loyal network comprised of quality relationships that garner leads, publicity, sales, and more. The pressure is on to shift your approach to using social media marketing, to better understand the new soft skills required for success on the social web, and to improve your own leadership skills through emotional and social intelligence. Mari will share proven tactics to develop and hone a solid marketing skill set for the digital age.
In this information-packed online workshop series, you’ll learn:
The new business skills that everyone needs for success and steps to begin implementing today.
The common fears that prevent business owners from fully integrating relationship marketing and how to overcome those fears.
The unspoken rules of online etiquette–the common turnoffs that drive customers away.
How to become a significant “center of influence” for your customers and prospects.
Secrets to giving your customers the complete “WOW Factor” that makes them come back for more.
How to turn all those friends, fans, followers, and subscribers into profits!
The unique cultures of Facebook, Twitter, LinkedIn, and Google+ and how to adapt your approach to each platform.
Exactly what to automate and delegate to build your social media presence, yet still retain that unique, personal touch.
How to master social media marketing and get real results, without it becoming all-consuming or a waste of time.
Proven ways to blend your online marketing with offline marketing to really make your business stand out.
And much, much more!
Save the dates! [Note: due to the holidays, we have moved parts 2-4 to January 2012]
Part 1: Wednesday, November 30th, 2011*
Part 2: Monday, January 23rd, 2012
Part 3: Tuesday, January 24th, 2012
Part 4: Wednesday, January 25th, 2012
Time: All sessions will be held at 11:00 am PT / 2:00 pm ET / 7:00pm UK time Duration: Each session will run for sixty minutes each, including time for Q&A.
The stats are everywhere: mobile is the future, and it's not just coming fast, it's here now. Here are ten top reasons why your website should be mobile-compatible. Now.
1. Most new mobile phones are smartphones.
According to Nielsen, as of Sept 2011, 40% of US mobile users are smartphone users, and that number is increasing. In May 2011, 54% of all phone sales in the US were smartphones.
2. Smartphone use is increasing -- among ALL age groups
Sixty-two percent of users in the 25-34 age demographic own smartphones. Smartphone sales saw an 85% increase in North America from 2010 to 2011. Wired says "We are increasingly looking at a wireless world divided between high-end, pocket-sized, connected computers with advanced messaging capabilities and entry-level mobile phones — with almost nothing in between."
3. Social media use on mobile phones is skyrocketing.
Social media use on mobiles is growing exponentially, increasing by 37% in the past year, according to an October 2011 comScore report. “Social media is one of the most popular and fastest growing mobile activities, reaching nearly one third of all U.S. mobile users,” said Mark Donovan, comScore senior vice president for mobile. “This behavior is even more prevalent among smartphone owners with three in five accessing social media each month, highlighting the importance of apps and the enhanced functionality of smartphones to social media usage on mobile devices.” The Facebook mobile audience is approaching 60 million users. Is that a significant enough statistic for you?
Social media used on mobile phones is the only kind of entertainment that people still partake in while engaged in other forms of entertainment. While watching TV or sitting in a movie house or theatre, for example, many people still use their mobile phones to tell the world what they’re watching or where they are. It sounds insane, but this is increasingly becoming the social norm.
4. Mobile is being adopted for banking and financial services
Research giant comScore says that from Q4 2010 to present, mobile banking increased 45% in the USA. This has been the rule (rather than the exception) in Japan for several years. Financial services are embracing mobile at a blistering rate. If users are flocking to mobile to do their banking, and banks are adopting it for the convenience of their customers, why not offer your business as a mobile service, either an app or a mobile-optimized website?
5. Website screen sizes are a nightmare for mobile users
Minimal screen sizes on mobile phones make browsing a website formatted for desktop screen sizes difficult. Users must scroll and zoom around the screen excessively to get the information they need. Scrollbars can scare users away in an instant.
6. Website images are a bandwidth hog
Large images on a website formatted for desktop are too large to view without zooming out, and require a lot of bandwidth to transport. Smartphone providers no longer offer unlimited bandwidth accounts, so an excess of images can cost a site visitor more just to visit the site. A mobile optimized website will minimize the number and size of images to reduce bandwidth usage.
7. Mobile users want information fast
A mobile-friendly website serves up text information quickly to satisfy the instant gratification needs of the typical mobile user. A study by Gomez indicates that 58% of users expect website load speeds on their mobile devices to be comparable to, or better than, what they experience on their desktops. A Forrester Research study found similar results: today’s patience threshold for the “wired Web” is just two seconds for page load time, down from four seconds only three years ago. Looking ahead, expectations will only continue to rise. Within twelve to sixteen months, the next generation in mobile connectivity, 4G networks, will make smartphones smarter, networks faster — and end-users even more eager for immediate interactive gratification. Obviously, mobile users are willing to trade functionality for the convenience of mobile connectivity, but they will not sacrifice speed or availability.
8. Almost half of smartphone users consider smartphone a necessity
Forty-seven percent of Americans recently surveyed by Pew Research consider a smartphone a necessity. Young Americans have made the switch; fully 59% of adults ages 18-29 regard a cell phone as a necessity while just 46% say the same about a landline phone. Clearly, we are heading toward more smartphone adoption in the coming years. Better to be ahead of the curve and optimize your website for mobile now.
9. Smartphones will replace traditional wallets by 2016
A report on PowerRetail.com quoting "The World's Favorite Way to Pay Online" PayPal has predicted that smartphones will replace wallets by 2016, proving that the future of contactless payments is far from touch and go. In its recent report, Money: The Digital Tipping Point, the payments giant has nominated 2016 as the year when mobile phones will replace cash and cards as the payment method of choice for UK shoppers. The USA will soon follow in their footsteps. We're headed for a cashless/card-free society. Time to embrace this technology, especially if you are a retailer, is now.
“We’ll see a huge change over the next few years in the way we shop and pay for things,” said Carl Scheible, MD of PayPal UK. “By 2016, you’ll be able to leave your wallet at home and use your mobile as the 21st century digital wallet. Our vision of money is to enable you to pay for something from wherever you are, whatever device you’re on – a PC, mobile phone, tablet, games console and a whole lot more.”
10. Consumers respond to location-based marketing
Location marketing allows users to interact with your business and promote it on social media, using services like Foursquare, Twitter's location feature or Facebook Location Sharing. “Location-based services are a compelling audience engagement feature unique to the mobile platform. By providing more location-aware services and products, brands can now create a much more intimate presence in consumers’ life,” said Jacqueline Rosales, EVP, Business Development & Client Service, Luth Research.
Ten percent of the cell phone owners surveyed use mobile location services at least once a week.
Sixty-three percent of Apple iPhone owners use location services at least once a week.
Adults ages 25-34 are frequent users of location services, with 22 percent using them at least once a week.
Respondents said they use these services most frequently to “locate nearby points of interest, shops or services.”
Consumers are interested in allowing their phone to automatically share their location in exchange for perks, such as free use of mobile applications and mobile coupons.
Of course, location-based marketing is entirely possible without a mobile-friendly website, using only Facebook and Twitter. If your ultimate goal is to get bodies in the door, serving up a compelling mobile offer that's linked to a website is definitely the way to go.
Ready to upgrade your website to a mobile-friendly content management system? We can develop a great site for you in WordPress, Concrete5 or, if you need mobile eCommerce, Magento.
Search engine optimization (SEO) is the process of maximizing the footprint of your web presence in the major search engines, to ultimately drive more traffic to your website.
A search engine is a website that scours the web, indexing the content of sites it encounters, then serving up search results for that content to users. Major search engines include Google (the undisputed world champion), Microsoft’s Bing, and Yahoo. There are hundreds of other search engines out there, but the big three are the most important to engage.
Search engines must determine how to respond to search requests in a logical matter. Google tries to maintain an air of secrecy around their page ranking efforts, but a little experimentation (and following all the “gurus” on the internet) can give us some clues. Bing, on the other hand, actually publishes their three most important factors in ranking pages (this is a pretty good indicator on how Google and Yahoo rank pages as well):
Content quality as measured by user behavior
Social references to a page
Links to a page
Bing monitors how users react to the pages listed in its search results page. For example, they monitor what percentage of users continue to click through a website beyond the initial page they visited from the search engine link. If searchers return immediately to the search engine results page (called “bounce") Bing assumes the site didn’t match the expectations of the searcher. Pages that have high bounce rates are assumed to not match the search terms the searcher originally used, causing the site to move down in the rankings.
Bing also monitors how much a site is referenced on social network sites (like Facebook and Twitter).
Finally, Bing is interested in the anchor text of words linked from other websites to a particular page. Specific keywords used in a hyperlink should match the content presented on the target page.
Search engine optimization is the process of discovering the proper keywords (or key phrases) that searchers for your product may use, then working to build relevant, authoritative backlinks to your site.
What is the SEO process?
The process of optimizing a website to attract more traffic through the search engines involves five steps:
Keyword research: determine the keywords, or key phrases (also called “long-tail keywords") that searchers will use to find your business.
Site Planning: Structuring a website’s content to match the target keywords.
Creating Quality Content: Write high-quality copy that is relevant and useful for the searcher, content that will keep them engaged and cause them to stick around the website for awhile.
Building quality links: Work to get inbound links from other websites, especially links with target keywords in the anchor text.
Tracking Results: Like an airliner, small adjustments must be made frequently to maximize results and stay on track. Tracking involves using an analytics program installed on the web server to reveal patterns in visitors’ behavior, then making improvements or adjustments in the site content.
Over the coming weeks, we’ll cover each of these steps in detai, including maximizing a website's imprint for local markets.
If you need great SEO results now for your website, contact us.
If you've used Google lately, you may have noticed an interesting phenomenon: type in something you're searching for, say "coffee shop," and by some miracle, Google displays coffee shops near your current location. You didn't even enter a location! How does it know? Is it magic? Is there a trojan horse running on your computer that's giving away your location?
Well, yes and no.
You see, browsing on the web isn't very private. Surprise! When you connect your computer to the internet, it's assigned an IP address (a series of 4 numbers separated by periods like 192.168.1.1) by your internet service provider. If you're at home, it's your DSL or cable company's server doling out that number. If you're in a hotel or a public WiFi spot, that network is assigning an address to your computer. The ISP gets a block of addresses assigned to them, all tracked by some eye in the sky that knows where the ISP is located physically. So every computer knows where it's located physically when it's connected to the internet.
Then, your web browser communicates that with any web server you connect to. It's like "Breaker, breaker, good buddy. This is Sherm's Mac from Ohio. Looks like we got ourselves a convoy." (Sorry, they just had the Larry the Cable Guy Roast running on Comedy Central). Actually, there is a great deal of information sent in the transaction with the server, including your screen size, browser brand and version, and your facial characteristics. Google tracks this information to determine the popularity of a web site and ultimately its page rank in relation to other pages on the same subject.
So Google, being the PhDs and rocket scientists that they are, combines your IP address with your search terms to serve up some finger-lickin' good local content.
As a business owner, you can use this to your advantage. Google actually gives away free web pages for every business listing in the country -- and only 3 percent of those businesses have claimed their listing! We'll cover how to claim that listing in a future post here.
In the meantime, if you just want to just get started attracting local customers to your business, contact me and I'll be happy to show you how.
American Express is promoting the 2nd annual Small Business Saturday, scheduled for Nov 26. Among other things, they are offering $100 of free Facebook advertising for small local business. A perfect opportunity to cash in and grab some nice end-of-the-year business!
The 2nd annual Small Business Saturday® is a day dedicated to supporting small businesses on one of the busiest shopping weekends of the year. On November 26, they’re asking millions of Americans to Shop Smallsm at their favorite local stores and help fuel the economy. When we all shop small, it will be huge.
Transcript:
November 26th, the day after Black Friday, is the Second Annual Small Business Saturday…
…a day when we all "shop small", coming together to celebrate America's small businesses.
I can not wait…
What can you do to get ready? We went to the experts-small business owners like you - for inspiration.
Every day, they're doing simple, amazing things that we can all learn from.
We have a lot of ways of communicating with our customers. Facebook, Twitter, our weekly email…
They're promoting their businesses.
We're adding a lot of pictures, videos of us blockprinting. They're creating offers.
I can't count the number of people that have told me their friend posts on Foursquare that they got a free drink at Mod Market.
They're rallying their customers.
I said, let's have this music festival called Gardenstock 'cause we're gardening.
Now American Express wants to help you turn Small Business Saturday into what could be your biggest sales day of the year.
We've got the free tools and social media help you need to make November 26th a success—from tailored facebook ads, to in-store signage, to tools to create turnkey offers. Everything to help you get the word out and bring in customers.
The Go social tool is only available to American Express merchants.
Run a Small Business Saturday special: buy one, get one free. Or ten percent off.
We are just thrilled and jacked and ready.
There are thousands of other small businesses out there, and they’re all walking the same journey that I am
Sources close to Adobe that have been briefed on the company’s future development plans have revealed this forthcoming announcement to ZDNet:
Our future work with Flash on mobile devices will be focused on enabling Flash developers to package native apps with Adobe AIR for all the major app stores. We will no longer adapt Flash Player for mobile devices to new browser, OS version or device configurations. Some of our source code licensees may opt to continue working on and releasing their own implementations. We will continue to support the current Android and PlayBook configurations with critical bug fixes and security updates.
Additionally, the e-mail briefing to Adobe’s partners has been summed up as follows:
Adobe is Stopping development on Flash Player for browsers on mobile.
Adobe is now focusing their development efforts on:
Applications for mobile
Expressive content on the desktop (in and out of browser)
Some solid business advice in this article by Joshua Black, particularly the part about building a network.
I recommend Meetup.com for finding local face-to-face business networks where you can meet potential new customers, and of course LinkedIn and Facebook to build an online following. Google+ will be business-ready soon as well.
Simple, basic advice that any entrepreneur can follow for building a business.
If you are an entrepreneur there are a few critical tasks that you need to turn into a daily habit in order for your business to keep moving in a positive direction and to make you money. Read on to find out those key items and how you can add them to your daily routine.
Entrepreneurs have to wear many hats when a business is just starting. Many things need to be delegated to others in order for the business to run smoothly and there are a few things that you must do yourself. If you can create a habit of performing these 5 things every day, some for just a few minutes, then you will see your business grow right alongside your dreams:
Plan for the future a few minutes each day. Assume that your product has stopped selling all of a sudden. What direction will you take your company next? What new income stream can you add? This is a time for day dreaming and recording notes in preparation for the future. You don't necessarily have to take action on these items, but you need to think about them daily in order to bring out the golden ideas.
Work on your marketing in some aspect every day to get new customers. If your prospective customers don't know about you they won't buy from you. Work on getting your message out every day even if it is just for a few minutes.
Work on closing a sale every single day. Whether you are doing this on-line, on the phone, through the mail, or face-to-face you need to be selling every day. Without the close of a sale there is no business. This is not something that you can delegate all the way. Even if you have a sales force you need to be out there looking for deals.
Develop or strengthen your business network. You need to join or create a business network where you can help others and they can help you back. This is a great place to get free customers through referrals and an excellent mentoring opportunity using the mastermind principle.
Contact your current customers. Don't ever forget about the people that have already purchased from you. These are your best customers. They already like what you have to sell and they don't cost anything to acquire. Contact your current customers frequently, even if you are just saying hello. They need to know what you have to offer and they need to know you are still breathing. They won't seek you out. You must go to them.
Joshua Black is an on-line infopreneur, marketing consultant, small business owner and copywriter dedicated to helping the bootstrapping small business owner succeed. Visit his flagship resource site for entrepreneurs at http://www.UnderdogMillionaire.com for the free Underdog Millionaire Wealth Pack: including 5 FREE e-books and daily wealth building tips for the bootstrapping small business owner- in the areas of sales, marketing, motivation, product creation and more.
Social media (Facebook, LinkedIn, YouTube, Twitter) marketing continues to gain acceptance as a serious marketing & communications platform. I've been collecting statistics to convince the luddites amongst you that social media is an important part of the online marketing mix. I discovered an interesting list from Danny Brown:
Highlights:
There are more than 100 million active users currently accessing Facebook through their mobile devices.
There are currently 110 million users of Twitter’s services.
There are more than 70 million LinkedIn users worldwide, and receives almost 12 million unique visitors per day..
YouTube receives more than 2 billion viewers per day.
Creative Marketing Genius & founder of iNvision Studios Web Marketing, Sherm Stevens has spent the past 20 years helping SMBs, non-profits and other clients with creative marketing solutions. iNvision Studios offers a mix of technical, creative and marketing services, giving small businesses the opportunity to increase their inbound customer traffic with an SEO-optimized web site, social network marketing, local search marketing, mobile-optimized websites, PPC advertising, and mobile marketing.
by Facebook guru Mari Smith, you may enroll for a 4-part webinar series with her. (*OK, so the first webinar already passed, but it's still worthwhile. Mari is THE go-to gal when it comes to Facebook & social media marketing).
Research giant comScore says that from Q4 2010 to present, 
Call Loop